What I Learnt on the Sell Side
The sell side is a big, political place, learn how to build your network and alliances. Find people to learn from, who want to teach you. Know what your boss wants, what he’s trying to do. Learn how to manage him. If in doubt, read ‘Throwing the Elephant’ by Stanley Bing.
One of the short cuts to communicating well is building your brand.
What’s your brand? What do people remember about you when you aren’t there? What emotions do you illicit?
Your Brand is key to your success.
The other part of this is being visible. How many people know you? What do they think about you?
Especially now that the industry is shrinking, you need to be more visible than you ever have been. Find something you can put your name that people can learnt to associate with you. So that every time they see it, they think about you.
In my case in 2008, when the industry was going through it’s last crisis, I began a weekly cross-asset markets update. I began sharing market color with 400-500 people internally every Friday. All of a sudden my profile grew. More people came to know me, and in fact in four months I landed a new job in a new continent!
Those are my seven lessons. I’d love to hear yours.
I hope these quick tips were helpful to you.
Go ahead, see what you’ve been missing.
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